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Business Phrases - Jargon Fixes 8
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{"DataListFilter":{"items":150,"list":"businessjargon","page":8,"pages":15,"pagesize":10},"DataListItems":[{"i":71,"k":"Incentivize","v":"A mouthful of mush that means motivate."},{"i":72,"k":"In light of the fact that","v":"Replace this useless phrase with because. (Side note: Did you know that because is one of the most powerful and persuasive words in all of business writing?)"},{"i":73,"k":"Innovative","v":"Describing a product or service as innovative means nothing. You have to explain in what way the product is innovative. Since most things described as innovative aren't, this can be a daunting task."},{"i":74,"k":"Jump the shark","v":"If a business or product is past its prime and grasping at straws to stay relevant, it has jumped the shark. The metaphor is past its prime; grasping at this straw makes your writing suck."},{"i":75,"k":"Key takeaways","v":"A puffed up way of describing important points."},{"i":76,"k":"Killer app","v":"More overstatement. Most \"killer apps\" are dead within months of their introduction."},{"i":77,"k":"Knowledge transfer","v":"We'll teach you beats We'll engage in knowledge transfer by six syllables and a country mile."},{"i":78,"k":"Laser focus","v":"I guess when regular focus isn't enough, companies must bring out the big guns and employ laser focus. C'mon: drop the pretentious laser and just focus."},{"i":79,"k":"Leaders","v":"Everybody is a leader in this or a leader in that - so what? Here's a case where frankness and modesty paradoxically arouse interest. If you claim only that you're good at this or that, people may actually take notice."},{"i":80,"k":"Learnings","v":"Ironically, this is not even a real word. Teachings or lessons, on the other hand, are."}]}